How it began ?

Hey, I’m Mathis, and I’m the founder of Satyn. Let me tell you how this all started.

A few years ago, I noticed a big problem—there were plenty of stylish hoodies, caps, and beanies out there, but none of them actually cared for our hair. If you’ve got curls, locs, or braids, you know the struggle: friction from regular fabrics causes breakage, frizz, and dryness. I thought to myself, "Why can’t we have something that protects our hair while still looking good?"

The creation of Satyn

That’s when I decided to create Satyn. I started small, launching the brand on Snapchat and in Paris. Honestly, I wasn’t expecting it to blow up the way it did. People from all over showed love, and we quickly realized we were onto something special. Before I knew it, we were hosting pop-up stores and meeting so many of you in person, hearing your stories and seeing how much our products meant to you.

The American Dream

Now, we’re taking things to the next level. We’re bringing Satyn to the United States, sharing what we’ve built with an even bigger audience. It’s not just about the clothes—it’s about celebrating and caring for our community, creating products that reflect who we are and what we value.

This is just the beginning, and I’m so proud to have you all on this journey with me. Together, we’re redefining what it means to mix style with care, one curl, one braid, one loc at a time. Let’s keep it going.